It wasn’t long ago that cold calling was a necessary sales prospecting technique. But in the digital world of today, where roughly two-thirds of the B2B buyers make their decision digitally via online content, the rules of sales prospecting have changed.

This video will teach you why LinkedIn is way better, smarter, faster, and more effective than a cold call. LinkedIn is the new email with a red velvet rope around it, a priority seal, and a much more attractive return address envelope.

Learn the right techniques by watching this episode!

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See you!

Here is to get your Free Ebook: http://www.insidesales.com/ebook/cold

https://business.linkedin.com/content

Article of Ken Krogue in Forbes.com http://www.forbes.com/sites/kenkrogue

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